Packaging
requirements.
Tamper-proof
Transport protection
On brand
Product stand out
Retail-friendly
Melbourne Cocoa is the crossroad of chocolate royalty & design edge. They approached Nextpack wanting to create a packaging solution for their renowned floating egg that would tick all the tamper-proof & transport protection boxes whilst above all, commanding the store shelf spotlight.
We developed a high-end tamper-proof 360-degree acrylic cylinder to showcase Melbourne Cocoa’s range of various decadently flavoured chocolate eggs.
Features.
60% recycled material
Matte lamination
Spot UV
Copper foil
Double face satin copper bow
The floating egg is a popular Easter showstopper. With a sustainable profile, its intricate details make it a standout product on store shelves.
The card base and top are made of 100% recycled material and if you look closely, you will see the map of Melbourne all over the card. Further details such as the copper foiling and satin bow beautifully represent the brand identity, elevating the packaging design.
“We collaborated with Nextpack for our 150g Easter eggs at Melbourne Cocoa, and it was a phenomenal experience. Sheree and her team’s expertise and professionalism were unmatched. The floating egg concept they designed showcased our chocolates beautifully, making them look even more premium.
The packaging quality was exceptional, resulting in fewer breakages this year. Customers loved the design, and we received rave reviews. Nextpack’s creativity and commitment to excellence are commendable, and we highly recommend them for anyone seeking outstanding packaging solutions. Thank you, Nextpack, for elevating our brand and delivering an exceptional customer experience.”
— Jeremy Kennedy-Wilson, Melbourne Cocoa
